Distort typeface
Brief + objective
Distort is an experimental and versatile variable typeface that is characterized by two highly contrasting styles. The utmost distorted state of the typeface is characterized by chaotic, liquid letterforms and tight tracking, visualizing high tension. This forms a contrast with the calm and minimalist nature of the geometric sans serif baseline font that takes inspiration from classic sans serif fonts like Helvetica, but with an even higher degree of simplicity.
Two variable axes enable the user to fine-tune the weight and the "distortion" of the letters which allows for a wide range of style and contrast options for a variety creative projects. Recommended use cases include interactive websites titles, motion design, dynamic identity systems, unique logotypes, event posters, album cover art, bold packaging, streetwear designs and more. The type family includes the variable font, 25 individual styles and support for 198 glyphs.
The inspiration for the typeface is the duality between mental tension and clarity as well as the impermanent nature of the universe, decaying over time. The design starts from the minimal version, keeping only what's necessary to recognize a modern sans serif font. Then, for each character, a distorted form was drawn which totally breaks out of this rythm. Adding and then moving extra anchor points on the letters realizes this effect in the software and allows for an interpolation between the two extreme states.
